Go into any Japanese supermarket’s “Fruit and Vegetable” section and I guarantee that you’ll find a stack of kiwifruits larger than that of cherries, apples and oranges combined. Over the last couple of years overall fruit sales have fallen by 10% in Japan. But according to the Fresh Fruit Portal, kiwifruit sales have grown by a third in two seasons. In fact the Japanese market accounts for 16% of global sales.
In Japan, fruit isn’t cheap. It’s actually a bloody ripoff. A single apple can cost anywhere from 150 yen (£1.02) to 400 yen (£2.72). Meanwhile a decent melon can cost up to 3000 yen (£20) and even higher. But do these steep prices account for a tastier fruit? Not really, and that’s why many Japanese people don’t buy much fresh fruit these days. Even cakes topped with strawberries are noticeably more expensive than those without.
We’ve just had our first typhoon of the year. Nothing serious, but this entire week has been so bloody humid and wet. This is typical of Japan’s wet season (tsuyu 梅雨) and its the absolutely worst. After living here for four years, I’ve yet to get accustomed to the country’s summer climate. And I don’t think I ever will. From June to September, Japan experiences everything; increasing humidity, heatwaves, tropical storms, typhoons and migrating jellyfish.
Yesterday was absolute nightmare. The trains were delayed by forty minutes, even though it wasn’t particularly raining hard. I missed the school bus, which normally gives me a lift up the hill to the school. So I arrived as if I’d just climbed Mt.Fuji and trekked through the Amazon Rainforest ; a sweaty, wet mess. The teacher greeted me with “It’s a bit hot today, right?”, I sarcastically replied with “Ah, no. I’m fine, thanks”.