Tortillas: Out of Stock

Japan periodically has a shortage of something. Two years ago it was potatoes and butter. This year, Japan had to suffer through another potato-related shortage as companies decided to cut down their vast ranges of flavours to cope with the problem. Customers flocked to supermarkets to stock up on their cherished “Pizza” flavour crisps. I’ve tried them, they’re not very good.

Instead it’s the shortage or absence of flour tortillas in Hiroshima that has been a bit of a problem. Yes, first world problems. I cook chicken fajitas once every month. It’s my “steak” night, one meal where I splash out a bit. Homemade avocado salsa, sour cream, a couple of Coronas and a frying pan sizzling with chicken, peppers and onions marinated in my own spice concoction. No flavour packets in this household.

While Tokyo and Osaka may be swimming in the abundance of tortillas and fajitas, in my area the likes of sour cream, red onions, coriander and flour tortillas aren’t readily available in my local supermarket. I usually have to make a trip to Hiroshima City Centre or one of the bigger shopping malls. But over the last couple of months I’ve had to make do with tortillas “bowls”, which aren’t the same. Sure, I could begrudgingly flatten into some sort of resemblance of a traditional tortilla, but it wouldn’t work. And no, I certainly couldn’t force myself to make homemade versions either. So for now, I’ll just have to wait until “Mexico” lifts its embargo on trade with Japan.


The “Kiwi Brothers” take Japan

Go into any Japanese supermarket’s “Fruit and Vegetable” section and I guarantee that you’ll find a stack of kiwifruits larger than that of cherries, apples and oranges combined. Over the last couple of years overall fruit sales have fallen by 10% in Japan. But according to the Fresh Fruit Portal, kiwifruit sales have grown by a third in two seasons. In fact the Japanese market accounts for 16% of global sales.

In Japan, fruit isn’t cheap. It’s actually a bloody ripoff. A single apple can cost anywhere from 150 yen (£1.02) to 400 yen (£2.72). Meanwhile a decent melon can cost up to 3000 yen (£20) and even higher. But do these steep prices account for a tastier fruit? Not really, and that’s why many Japanese people don’t buy much fresh fruit these days. Even cakes topped with strawberries are noticeably more expensive than those without. 

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